Persuasion Is Not Luck. Start Engineering.
The world runs on hidden psychological scripts. Learn to read them, and you can rewrite your salary, your relationships, and your reality.
You are trying to navigate a complex, non-linear human network using a linear map from 2010. You are pushing against the massive inertia of risk-averse organizations without a lever.
The heat you feel in your business isn't "hustle." It's Friction. It is the sound of your equity burning up in the Entropy Trap.
Stop guessing. Stop begging for attention. Stop playing the "Numbers Game".
It is time to replace your brute force with Implicit Authority.
For two decades, Jonathan W. Pritchard lived inside a Black Box. To the outside world, he was a touring Mentalist. To the audience, it looked like magic; to Jonathan, it was data collection. Every performance was a controlled experiment in human attention and a stress test of influence. He mastered the art of Implicit Authority in environments where failure meant public humiliation.
Jonathan stepped out of the Black Box and into the Boardroom to find a recurring pathology: brilliant technologies failing because of bad psychology. He saw founders with world-changing IP using sales techniques that triggered the exact opposite of trust. They were fighting against human nature instead of leveraging it.
Today, Jonathan serves as a Fractional CMO and strategic advisor to B2B tech founders who refuse to settle for "best practices" . As the founder of the 7-F Persuasion Protocol, he helps organizations escape the Entropy Trap by replacing fragile, linear sales funnels with engineered Revenue Topologies.
He does not believe in luck; he believes in physics .
When not surgically repairing revenue engines, Jonathan lives in the mountains of North Carolina with his wife and two daughters. He maintains his edge through the daily practice of Wing Chun kung fu and painting .
He operates in the Singularity.
© Jonathan W. Pritchard
